Production>
above the line is the main talent
below the line is all the other
horizontal integration ww,
wpb buys the rights for wonder woman from dc comics
Wonder Woman
Owner ship, Warner bros pictures is a film production and distribution company who are owned by attt americas biggest telecommunication company. This means they had a huge budget of estimated 150 million dollars
Technology, CGI a lot of money, IMAX, 3D, cameras , editing software
horizontal integration ww, wpb buys the rights for wonder woman from dc comics
synergy when all the things are promoting eachother for example
WW PLUS WW2
films
cartoon
comics
tv show
Tank 432
ownership, independent film production so they have lower production, targeted products, genre is horror becayse its cheap to make and relatively simple.
shot in 14 days, 20 man crew, 10 to 12 pages per day of script,
150k budget
above the line 34k
below the line 116k
Tucked
ownership, 49k budget low budget
targeted audience, film festival;, character driven drama cheap, there for its low concept
technology> Digital cameras and editing
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